Our Story
Hobby Flex Distribution began from humble roots within the hobby community, originally starting as a custom decal and graphics operation serving modelers and enthusiasts. As demand grew, so did our involvement across multiple areas of the hobby industry — expanding into hobby product sales, manufacturing, fulfillment, and the development of our own house brands.
Over time, we recognized the growing need for a flexible distribution partner that understood both the retail and enthusiast sides of the industry. Our experience working directly with customers, hobby shops, and manufacturers gave us unique insight into what dealers actually need: reliable products, responsive communication, and access to both established and emerging hobby lines.
Our Vision
Today, Hobby Flex Distribution continues to grow with the goal of bringing hobby-related products together under one roof — combining our own expanding product lines alongside carefully selected complementary brands and products from across the hobby market.
From model railroading and plastic model kits to paints, tools, scenery products, decals, and specialty hobby supplies, we are focused on building a modern distribution company designed around flexibility, service, and long-term partnerships.
We believe the hobby industry still thrives on relationships, product knowledge, and passion for the craft — and we aim to carry those values forward as we continue expanding.